At Idea City, you can learn intermediate to advanced building techniques and then practice your new found skills in one of the sandboxes on the island. One reason we did this was to see what kind of creativity flourished. Here’s an example. Yesterday, I bumped into Paula Innis who was creating an […]

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USA Today has published an article titled Marketers find a new place to set up shop: Virtual reality. We’re one of the companies featured.
Here’s a shot with the USA Today reporter’s avatar in newbie clothes, my PR person and me.  I gave her a tour using our nifty flying board room table; we snapped […]

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My friends over at Dabble face a typical challenge. How to punch through the clutter and attract people to their site.
Dabble is a social video site. They’re providing ways to create community around video on the net. One simple way of doing that is the ability create playlists of your favorite videos that you […]

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Yesterday’s New York Times Magazine cover story was about how the Young Turks in the US intelligence community bring to their jobs an appreciation of social media, while many of the seasoned pros question its usefuleness in a culture that does business on a “need to know” basis. Open-Source Spying was about many things, […]

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If you’ve been keeping up with the girl’s Young Adult Category lately (what self-assured adult male strategist hasn’t?), then you’ve heard about the recent controversy about a new book titled Cathy’s Book: If Found Call 650-266-8233 by Sean Stewart and Jordan Weisman.
The book, released in October, has been criticized for its product integration with Covergirl. […]

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