Join us tomorrow, Thursday, February 8th at Idea University in Idea City in Second Life for a lecture on new thinking on marketing and advertising.

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In what might be an honest confession or simply another brilliant marketing move, Steve jobs produces this rant on the Apple website.
The post is a bit of a mea culpa and perhaps a backhanded diversion, looking to qwell rebeillion of Apple fans and what I assume to be growing complaints that ITunes music is not […]

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A great explanation of Web 2.0 from Michael Wesch, a cultural anthropologist at the University of Kansas.

This would be a good introduction to marketers to get them talking about the web allows people to do. I’m always trying to find ways to move the discussion from websites and jump pages, to what we […]

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