Entries from April 2008

Don’t quit your job… for now.

April 17th, 2008 · No Comments

Maybe money does make you happier after all. According to the New York Times, two young economists recently presented a study that challenges a long-held contention that relative wealth is more predictive of happiness than alsolute wealth.
In the paper, they point out that in countries with higher per capita GDP, people tend to be happier. And […]

[Read more →]

Tags: Research & Insight

Starbucks gets social

April 16th, 2008 · No Comments

Even mighty Starbucks is getting religion on social media. Jeff Jarvis has a piece in Business Week about MyStarbucksIdea.com, a site where Starbucks consumers can submit and vote on various ideas related to the Starbucks experience.
To yours truly, the most interesting aspect of this effort is that the site is not a pure wiki. […]

[Read more →]

Tags: Digital Media · Trends · Community Marketing

Enter the Fiction

April 10th, 2008 · No Comments

Of everything I heard while I was at SXSW, there was one comment that really stuck with me.
It was made by one of the panelists at the “Suxorz: Worst Social Media of 2007” panel (good summary here; podcast here) in response to a very good question from my friend Stephen. During the panel discussion, […]

[Read more →]

Tags: Trends

Creative Commons License
This work is licenced under a Creative Commons Licence.


The views expressed in this blog are those of the author(s) and not necessarily of GSD&M LP, it's clients, or staff.