Entries Tagged as 'Gaming Culture'

Keynote: Jane McGonigal

March 11th, 2008 · No Comments

If you’ve been reading this blog for a while and/or know me at all, you’re familiar with my absolute obsession with Alternate Reality Games (ARGs); specifically the currently running ARG for the upcoming Dark Knight movie that I’ve written about HERE and HERE. I love the engagement they demand from the players and how they […]

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Tags: Social Marketing · Gaming Culture · SXSW Interactive 2008 · Media · Digital Media · Web 2.0 · Viral · Design & Creativity

Rogue Advertising Part 2

October 31st, 2007 · 1 Comment

A follow-up from my post yesterday about the Nissan Rogue and their new advertising.
I’m jealous of the boys at Chiat:

Reminds me of the new Wired article posted last week:
When Reality Feels Like Playing a Game, a New Reality Has Begun
Chroma Blog Post about the merger of gaming and reality.
Adfreak Blog Post about the Rogue campaign.
Gaming Culture […]

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Tags: Gaming Culture · Viral · Ad Biz · Design & Creativity

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