Even mighty Starbucks is getting religion on social media. Jeff Jarvis has a piece in Business Week about MyStarbucksIdea.com, a site where Starbucks consumers can submit and vote on various ideas related to the Starbucks experience.
To yours truly, the most interesting aspect of this effort is that the site is not a pure wiki. […]
Entries Tagged as 'Community Marketing'
Starbucks gets social
April 16th, 2008 · No Comments
Tags: Digital Media · Trends · Community Marketing
Keynote: Frank Warren of Post Secret
March 10th, 2008 · 1 Comment
Every Sunday strangers from all over the world share with me their most intimate secrets via a beautiful (and sometimes equally disturbing) blog called PostSecret.com. The blog was started by Frank Warren, who is often referred to as “the most trusted stranger in America.” Every day he receives secrets from absolute strangers that divulge the […]
Tags: Social Marketing · Co Creation · SXSW Interactive 2008 · User Generated Content · Pop Culturisms · Trends · Web 2.0 · Community Marketing
Keynote: Mark Zuckerberg
March 9th, 2008 · 1 Comment
Today the keynote is Mark Zuckerberg, father of Facebook. I’ll be interested to see if he addresses the repercussions of all those application notices, invitations, and commercial spam that’s disguised as a Facebook “group” that are flooding user homepages. If you have a Facebook account and have checked it recently you know exactly what I’m […]
Tags: User Generated Content · Social Marketing · SXSW Interactive 2008 · Media · Digital Media · Web 2.0 · Ad Biz · Community Marketing
Crank This
September 20th, 2007 · 6 Comments
Hip Hop - the music and the business - has been struggling over the past few years. According to Fox News, “though music sales are down overall, rap sales slid a whopping 21 percent from 2005 to 2006, and for the first time in 12 years no rap album was among the top 10 sellers of […]
Tags: Pop Culturisms · Web 2.0 · Trends · Community Marketing · Entrepreneurialism & Innovation
Fake Cop
August 24th, 2007 · 4 Comments
The New York Times reports the town of Smyrna, Tennessee has posted life-size, corrugated plastic cutouts of cops holding speed guns at busy intersections in town:
From the AP report:
The idea for the posed patrolman came from Jim Gammon, whose sign company sits on busy Front Street. He suggested it as a way to slow drivers […]

