IBM’s research labs in England have been working on a new project called DIY Shopper. The juggernaut of the computer age has teamed up with Kingfisher, a leading home improvement/DIY store in the UK and Asia, do build out a website that takes into account some of the best attributes of Web 2.0.
The new site will […]
Tags: Digital Media · Social Marketing · Web 2.0 · Second Life · Community Marketing · Design & Creativity
In our continued hunt for the holy grail of new marketing, the biz keeps getting caught up in the “bright and shiny” stuff. This has been a big part of the (blog) water-cooler conversation lately here at Ideacity and with our friends over at MIT-C3, particularly in regard to social marketing. With Facebook […]
Tags: Social Marketing · Media · Digital Media · Ad Biz · Community Marketing
