I ran across this little commentary on the future of spending for online advertising at GigaOM and thought that I’d share. From November 7:
This being the week of ad:tech, news of online advertising has dominated the conversation: from MySpace’s hyper- targeted ads to Facebook’s new ad system to broadband advertising systems introduced by companies […]

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advergirl has an interesting post (via AdRants) asking her readers for help in identifying what makes a Web 2.0 site. I personally like the way she’s broken down her examples into “Web 1.0″, “Web 2.0 in the raw” and “Web 2.0 by a brand.”
A newsletter sign-up form from our client, AARP, shows up as the […]

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The viral and Alternate Reality Game (ARG) marketing effort (which I’ve previously written about here and Andy here) that has been hitting the masses for the new Dark Knight movie just got that much more interesting this October. At the beginning of the month, the whysoserious.com domain that has housed previous efforts got a cool […]

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This past June, Treehugger reported that Timbuk2 was going to team up with RootPhito build a messenger bag by pressing (laminating) recycled billboards, grocery bags, posters, and the like.  The bags will be called Lamitron, and their development process has been closely watched by influential bloggers including Cool Hunting, Wired and PSFK.
Here are a few prototypes:

I dig […]

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There is a civil war going on amongst the geeks.  How was I not told?
It turns out the geek community is split right now.  Since hipsters have recently adopted so many of the traits of geek culture - the dress, the hair styles, the nervous ticks, the social awkwardness, the lack of hygene - true geeks have been […]

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