advergirl has an interesting post (via AdRants) asking her readers for help in identifying what makes a Web 2.0 site. I personally like the way she’s broken down her examples into “Web 1.0″, “Web 2.0 in the raw” and “Web 2.0 by a brand.”
A newsletter sign-up form from our client, AARP, shows up as the […]

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I have recently become a junky for Heroes.  I say recently because I’m a year late to the party. 
After rushing to finish the first season in only two weeks via Netflix, I geared up for the second season only to discover it had already started.  Nice timing, NBC.
Fortunately, NBC has one of the best online […]

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Hip Hop - the music and the business - has been struggling over the past few years. According to Fox News, “though music sales are down overall, rap sales slid a whopping 21 percent from 2005 to 2006, and for the first time in 12 years no rap album was among the top 10 sellers of […]

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Voice and data services have become commodities for telecommunications companies.  The result is an industry hungry for innovation to increase customer base and profit margins.
According to TeleMapics, location-based service (LBS), utilizing wireless communications and global position technologies, is poised to be that innovation.
LBS is an old term largely dismissed by industry insiders as it was […]

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Most people in the business of marketing know of Joost if they haven’t already had the chance to play with it.  For those that don’t, let me sum up their service as high-quality, full-length, time-agnostic television broadcast through the Internet. 
Given that it’s a web-based platform, Joost offers viewers basic Internet services as they watch.  For instance, you […]

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